Attorney General Bob Ferguson today secured a court order against Health Insurance Team, a Seattle-based insurance company, for imitating the official state-run health insurance exchange. Ferguson’s complaint, filed today along with the order, asserts that Health Insurance Team’s marketing violated the Consumer Protection Act’s prohibition on deceptive advertising.
The court order, approved by King County Superior Court, legally requires the insurance company to stop its use of domain names and branding that are similar to the state exchange. The company must also pay $50,000 to the Attorney General’s Office, which will be used for future enforcement of the Consumer Protection Act.
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