Today's Business: Sole Perfection Shoes at Ballinger Village

Sole Perfection Shoes at Ballinger Village
Photo by Marc Weinberg

Text and photos, Marc Weinberg

‘SOLE PERFECTION’ is a catchy and clever name with a serious background and commitment to the public when it comes to shoes and feet. Jason Brown, owner, and his staff (Stephanie and Jeromy) don’t just sell shoes. They assess your daily walking and exercise habits and help you select a shoe that provides optimal support and comfort for your needs.

Each is trained in foot anatomy, shoe construction and common foot ailments including, but not limited to, plantar fasciitis and peripheral neuropathy. Because of their training and their concern for those they serve, they are willing to spend whatever time it takes with customers to find the right fit and proper support for each person.

Welcome to Sole Perfection
Photo by Marc Weinberg

Many customers are referred by local medical professionals (Podiatrists). This demonstrates the confidence that the medical community has in ‘Sole Perfection.’

On one of my most recent visits, a young woman was recovering from foot surgery and wanted to start participating again in some of her favorite sports and activities. She was referred by her doctor. Jason not only asked about her sports and her surgery, but also examined the healing scar on her foot to be sure his selection of shoes was right for her. You just can’t get that advice from your local ‘box store’ that sells shoes. While something may look good in a display, how do you know it will be good for you physically?

SOLE PERFECTION opened in 2003 under a different name, but Jason has been at the helm continuously since then, proving that style and function can go hand in hand when it comes to supporting one's most basic means of mobility. Stephanie and Jeromy each have more than seven years of experience and training and for a time Jeromy was licensed in the business of making orthotics.

Jeromy explains orthotics
Photo by Marc Weinberg

A popular phrase to most of us is ‘quality of life.’ Jason, Stephanie and Jeromy are all focused on getting to understand you and your daily habits and to discuss your ‘quality of life’ related to shoes. They are masterful at helping you distinguish ‘needs versus wants’ when it comes to footwear.

With a successful history in the Puget Sound for the past 10 years you’ll be treated to their knowledge and service at no extra charge since the items available in their store are no more expensive than any of the ‘manufacturer’s advertised prices’ for the same shoes in any other store. What you get is the assurance that you will have ‘happier feet’ and be able to perform your daily life at peak performance, whether that’s on your feet all day at work, walking the dog or socializing with friends.

Have a seat and try them on
Photo by Marc Weinberg

SOLE PERFECTION is an independent, locally owned family of businesses with a sense of community in five locations in the Puget Sound area, including Everett, Federal Way, Shoreline, Seattle, and Tacoma. And we are lucky to have this location in our backyard.

Check it out at their website or stop in at 20128 Ballinger Way NE (Ballinger Village), 206-957-0488. They are located next to the UPS Store and near Starbucks.