Shorewood, Shorecrest students qualify for international DECA competition

Stephanie Chan and Joe Abbott from Shorewood
won 1st Place with their public relations project
Photo courtesy Shoreline Schools

Five additional Shorewood students have qualified for the international DECA conference in April after competing at the state level earlier this month.

Students from Shorecrest and Shorewood will spend spring break in Anaheim competing against 15,000 other marketing students from around the world at the international competition.

The Shorewood students are: 

Stephanie Chan and Joe Abbott, 1st place: Public Relations Project

Joe and Stephanie chose to do a campaign aimed at bringing awareness about women's rights and female genital mutilation.

“It was quite a sensitive subject, but they did an amazing job and approached it in a very mature manner,” said their teacher, Damon Oliveto.

They had several components to their campaign — taking out ads in the school paper, doing presentations at lunches to social studies classes, and setting up an information booth at the Seattle Art Museum's Teen Night Out.  

“It was a well executed project,” Oliveto said. “They estimate that they reached approximately 6,000 high school students from around Western Washington.

Annika Stenfjord, 1st place: Sports and Entertainment Promotion Plan for the 5th Avenue Theatre

David Fan, 5th place: Quick Service Restaurant Marketing

Carrie Jensen, 6th place: Financial Operations Research Event

The School-Based Enterprise (SBE) "Scot Shoppe" at Shorecrest was among 166 school-based enterprises in the United States achieving Gold Level Certification (or Gold Level Re-certification) this year and will be recognized at DECA’s International Career Development Conference.

The students who worked on the certification were Crisleen Malabanan, Sage Kay and Keegan DeVitis with the assistance of their advisors Amy Delich and Emily Wray. The school-based enterprise at Shorecrest High School has operated for more than 20 years.

At Shorewood, Stephanie Chan, Eric Berquist, and Hanna Al-zeer qualified for the DECA International Competition for the student store. These three students wrote a 40-page operations manual focusing on promotion tactics, inventory controls, and management practices. They will give a presentation on the Shorewood store operations in Anaheim.

According to Wikipedia, "DECA, (also known as Collegiate DECA on the college level) is an international association of students and teachers of marketing, management and entrepreneurship in business, finance, hospitality, and marketing sales and service. DECA prepares emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe."